01 Dec 2020 | Online
10:00 - 15.00

Event prices

Private Sector

£395 +VAT

Public Sector

£195 +VAT £145* +VAT

*If registering more than 1 place


The pandemic and lockdown have brought to light questions about how public affairs professionals can adapt approaches to messaging, advocacy and fostering connections in a remote world. Now more than ever we see the importance of the role in government and, consequently, the work of those who engaged with a government amidst a major global event in our history. 

The Public Affairs Conferenceproduced by the team behind The House and Politics Home, is an unrivalled source of intelligence and insight into the latest tools, techniques and strategies to build a strong and successful public affairs strategy, campaign and team.  

Join us this December to reflect on the lessons from the year so far and look to 2021 and the role of Public Affairs in this new environment.

Key themes include: 

  • Innovative methods to refresh and rewrite a public affairs strateg
  • Technologies to create evermore effective campaigns 
  • How to attract and grow a diverse profession t
  • How to convey clear, precise and powerful communications during a period of unprecedented challenges 

Hear from 10 expert speakers including:

  • Rt Hon Lord Andrew Lansley, Member, House of Lords
  • Margaret Ambrose, Head of Public Affairs and Public Relations, Young Enterprise + Young Money
  • Jo Campion, Deputy Director Campaigning & Advocacy, National Deaf Children’s Society 
  • Rocky Lorusso, External Affairs Manager, National Farmers Union
  • Dr. Hannah White, Deputy Director, Institute for Government 

About the Event

Due to current uncertainty surrounding live events and restrictions around social distancing, this event will now take place online. As a delegate you can expect:

  • High quality and timely content as you would expect in a face-to-face event
  • Facilitated Q&A and panel discussions to put your questions to expert speakers
  • Access to recordings from all conference sessions post-event
  • Scheduled breaks throughout the day to minimise screen fatigue
  • CPD accreditation on request for all registrants
  • Delivered via Zoom Webinar, an accessible and user-friendly platform

Headline Sponsor - CIPR

Founded in 1948, the Chartered Institute of Public Relations (CIPR) is the world's only Royal Chartered professional body for public relations practitioners in the UK and overseas with nearly 10,000 members.

The CIPR advances professionalism in public relations by making its members accountable to their employers and the public through a code of conduct and searchable public register, setting standards through training, qualifications, awards and the production of best practice and skills guidance, facilitating Continuing Professional Development (CPD), and awarding Chartered Public Relations Practitioner status. 

We also run the UK Lobbying Register, the UK’s only universal, open and free register of lobbyists.

Twitter: @CIPR_UK


Chair's introduction
Paul Richards, Former Special Adviser & author of Be Your Own Spin Doctor 


Exclusive Case study: Enacting a small change, making a big difference

  • Join Neil Coyle MP, Julian Enoizi, CEO of Pool Re & Laura Hutchinson to hear how to successfully amend a small part of legislation to create a big difference.

Neil Coyle MP

Julian Enoizi, CEO, Pool Reinsurance 

Laura Hutchinson, Head of UK Business and Political Intelligence, Dods Group


Morning address from CIPR - Lobbying and Transparency

Rachael Clamp, Chair of the CIPR Public Affairs Group


Comfort Break


Panel Discussion: Create, refresh and implement a public affairs strategy 

  • Digital: Harness innovative tools to create and drive a more effective campaign
  • Integration: Top-tips to move key internal stakeholders in the same direction 
  • Being realistic: Set goals that are trackable and achievable
  • Social media: Right channels, right message, right time

Margaret Ambrose, Head of Public Affairs and Public Relations, Young Enterprise 

Dr. Hannah White, Deputy Director, Institute for Government 

Rocky Lorusso, External Affairs Manager, National Farmers Union


Public relations: Diversity and inclusion panel

  • Public relations suffer from a cultural problem, resulting in a failure to support and retain diverse talent
  • How can we attract, retain and grow a diverse profession?
  • Hear from several organisationsleading efforts to tackle these challenges

Laura Sainsbury, Chair, Women in Public Affairs 

Rebecca Deegan, Founder and Director, I Have A Voice

Barbara Phillips, Director, Brownstone Communications




Creative campaign, big impact, all on a shoestring budget

  • Hear first-hand about a successful campaign centered around public health awareness 
  • Top-tips to take back to the office and replicate
  • Key challenges during the process that were faced and overcome

Jo Campion, Deputy Director Campaigning & Advocacy, National Deaf Children’s Society


An afternoon interview with Carolyn Harris MP and The House magazine

  • Successfully driving legislative change

Carolyn Harris MP 


On the receiving end; what cuts through? 

  • Given the pressures faced by policy makers during the pandemic, how can campaigners ensure their voices are still heard?

Rt Hon Lord Andrew Lansley, Member, House of Lords 


Chair's closing remarks

Paul Richards, Former Special Adviser & author of Be Your Own Spin Doctor


Conference Close

Paul Richards
Former Special Adviser and author of Be Your Own Spin Doctor

His career has included positions as a parliamentary assistant to several MPs and shadow ministers, covering public sector and constitutional reform and as a special adviser in three government departments, working with two Cabinet Ministers, including at the Cabinet Office and Communities & Local Government (CLG). He was a consultant to the London Borough of Lewisham for three years, working as head of communications alongside the Mayor and Cabinet. He also worked as a consultant for the London Borough of Waltham Forest, and briefly for the London Borough of Barnet.

Paul has provided training and consultancy to a variety of UK government departments and agencies including the Home Office, HMRC, DWP, Office for National Statistics, DECC, and Office of the Deputy Prime Minister (ODPM). As a temporary civil servant, he headed up the communications unit for the Neighbourhood Renewal Unit (NRU). Paul’s international work includes a project in northern Iraq working with Iraqi Parliamentarians, and for DfID officials in South Africa, Tanzania, Kenya, Ghana and Pakistan. He has run courses in London for civil servants from across the globe, including Vietnam, India, China and many African countries.

Paul is the author of four books on public policy and political themes, as well as several policy pamphlets. He was chair of the Fabian Society, the world’s oldest think tank. He was a parliamentary candidate in the 1997 and 2001 general elections. Paul Richards regularly appears on radio and TV, including Newsnight, the Today Programme and Sky News, and has written for many newspapers and magazines including the Times, Guardian, Independent, Financial Times, Mirror, Mail on Sunday, and the Spectator. Paul is married with two sons, and lives in Sussex by the sea.

Lord Andrew Lansley

Lord Lansley served as Conservative MP for South Cambridgeshire from 1997-2015. For 13 years he was a member of the Cabinet or Shadow Cabinet.  Following his retirement from the Commons, he was elevated to the House of Lords on October 2015.

As Leader of the House of Commons and Lord Privy Seal, he led the implementation of the Government’s legislative programme and managed the day-to-day business of the House. He served as Secretary of State for Health from 2010-2012.  Prior 2019, he was Shadow secretary of state for over six years and shadow minister for the Cabinet office.  He was a civil servant from 1979 – 1987, and Deputy Director – General of the British Chamber of Commerce 1987 – 1990.

Andrew lives with his wife Sally and family in Cambridgeshire, his former constituency.

He was appointed a Deputy Lieutenant of Cambridgeshire in 2016.

Twitter: @AndrewDLansley

Dr Hannah White
Deputy Director, Institute for Government

Dr. Hannah White is the Deputy Director at the Institute for Government, a position she has held since 2014. Formerly, she was Head of Secretariat for the Committee on Standards in Public Life, Cabinet Office (2012-14); Private Secretary to the Clerk of the House of Commons (2009-2011) and Senior Clerk, House of Commons (2004-2009).

Twitter: @DrHannahWhite

Laura Sainsbury
Chair, Women in Public Affairs

Laura is the current Chair of Women in Public Affairs, which aims to bring together women from across all areas of the public affairs industry to enable networking, build friendships and provide support, advice and training for women at all levels in the industry. She joined the Royal Bank of Scotland’s public affairs team in 2020 after almost a decade in consultancy, first at Newington and then at FTI Consulting. Earlier in her career she spent time working in Whitehall at the Foreign and Commonwealth Office and as a political journalist at Total Politics magazine and news website PoliticsHome. In 2019 she was listed as “One to Watch” in Brummell Magazine.

When not tweeting about politics and current affairs, she is normally musing about London’s food scene or shopping. She holds a PPE degree from the University of Oxford.

Twitter: @lcsainsbury

Jo Campion
Deputy Director Campaigning and Advocacy, The National Deaf Children's Society

Jo Campion is the Deputy Director of Campaigning and Advocacy at the National Deaf Children’s Society and Deaf Child Worldwide. She runs national campaigns at the charity,  the leading UK charity working with deaf children and their families. She is an experienced political campaigner, with a background in disability rights both in the UK and around the world. 

Jo has been with the National Deaf Children’s Society for 11 years, and before this promoted disability rights in Sri Lanka and the Maldives, developing and implementing the UN Convention on the Rights of People with Disabilities. She began her career at Leonard Cheshire Disability, has an MA in Human Rights and International Development, and spent an interesting year working in Parliament, supporting MPs and doing research in the House of Commons Library.

Twitter: @NDCS_UK

Carolyn Harris MP
MP for Swansea East

Carolyn Harris has been the Member of Parliament (MP) for Swansea East since the general election in May 2015. She was elected the first ever Deputy Leader of Welsh Labour on the 21 April 2018.

Carolyn has led many successful campaigns during her time in Parliament. These have included campaigns on children's funerals, fixed-odds-betting terminals and fires in people's homes caused by electricity. Notably, following a two-year campaign to reduce the maximum stake on fixed-odds-betting terminals from £100 per spin to £2, on 17 May 2018 the Department for Digital, Culture, Media & Sport announced that they would be reducing the stake in line with Harris's suggestion of £2 a spin.

Twitter: @carolynharris24

Neil Coyle
MP for Bermondsey and Old Southwark

Neil Coyle is the Labour MP for Bermondsey and Old Southwark and was elected to Parliament in 2015.  He serves on the Work and Pensions Select Committee and has been pressing the Government on welfare reform for Universal Credit and PIP payments; he set up the All Party Parliamentary Group on Foodbanks, and is the co-chair of the All Party Parliamentary Group on Ending Homelessness. Neil has a specific interest in mental health, disability and Universal Credit and consistently opposed Brexit, voting against triggering Article 50.  Before being elected to Parliament, Neil was a councillor for the London Borough of Southwark from 2010-2016, serving as the Deputy Mayor of Southwark between 2014-2015. Prior to this, he ran a charity helping half a million disabled people and carers every year. 

Twitter: @coyleneil

Julian Enoizi
CEO, Pool Reinsurance

Julian Enoizi is CEO of Pool Re. Julian has presided over the repositioning of the organisation including the renegotiation of Pool Re’s relationship with HM Treasury, introduction of a more sophisticated underwriting proposition requiring an amendment to an Act of Parliament, the purchase of the world’s largest terrorism retrocession programme, the launch of the world’s first terrorism Catastrophe Bond and a significant investment into a partnership with the Home Office in respect of risk mitigation projects. 

He sits on the Advisory Board of the OECD International Network on the Financial Management of Large-scale Catastrophe and the CBI’s Financial Services Council.  A Freeman of the City of London, Julian was appointed a visiting Professor at the University of Cranfield in 2018 and in 2019 was recognised by Insurance Day as Industry Achiever of the year for his leadership and innovation in terrorism reinsurance.

Twitter: @PoolReinsurance

Margaret Ambrose
Head of Public Affairs and Public Relations, Young Enterprise + Young Money

Margaret Ambrose heads up Public Affairs and Public Relations at national education charity Young Enterprise and Young Money, since 2015.  Prior to that she was at HM Treasury in charge of negotiating EU insurance legislation. She has held a number of advocacy, policy and media roles on both the buy and sell side for the private sector, government sector and charity sector - including as a staffer at the European Parliament in Brussels, policy development at the Financial Conduct Authority, in-house advocacy manager at an international bank and public affairs consultant.

Twitter: @youngenterprise and @YoungMoneyEdu

Rocky Lorusso
External Affairs Manager, National Farmers' Union

Rocky is External Affairs Manger at the National Farmers’ Union, previously holding the position of  Acting Head of External Affairs and leading the organisation’s Westminster office. He overseers the NFU’s award-winning ‘Back British Farming’ campaign, its legislative engagement and political events, including the organisation’s multi award-winning party conference exhibition stands.

He has previously worked at EEF (now MakeUK) as Head of Government Affairs & Stakeholder Engagement, and has also worked in a communications role in the construction sector, with stints in consultancy and in parliament earlier in his career. He studied British Politics and Legislative Studies at Hull University, and also has a Master’s degree in politics and an MBA.

Twitter: @rockylorusso

Laura Hutchinson
Head of UK Business and Political Intelligence, Dods Group

Laura Hutchinson is Head of UK Business and Political Intelligence at Dods, focussing on Brexit, Foreign Affairs, Home Affairs and International Development. Prior to joining to Dods in 2018, she worked in Parliament as a Senior Researcher for four years focussing on domestic issues, counter extremism and Brexit. She has appeared on TV, radio and podcasts.

Twitter: @LauraHutch_Dods

Rachael Clamp
Chair of the CIPR Public Affairs Group

Rachael is a communications professional specialising in government engagement having worked for industry leading companies across a number of sectors from engineering and defence to publishing and professional services. She has led several international change communication campaigns supporting organising through times of M&A and disposal activity, significant restructuring and crises as well as working on business-as-usual and strategic campaigns.

Rachael is a passionate campaigner for the professionalisation and recognition of communications practioners and ethical lobbying practices.

Who should attend?

Heads of Public Affairs - Heads of Policy - Heads of Government Affairs - Heads of External Affairs  - Heads of Campaigns  - Heads of Stakeholder Relations - Heads of Communications - Heads of PR - Heads of Social Media - Heads of Strategy

Previous delegates to related events include professionals with the following job titles:

  • Public Affairs Manager

  • Parliamentary & Strategy

  • External Communications Manager

  • Head of Policy & Communications

  • Public Affairs Officer

  • Government Relations Manager

  • Stakeholder Manager

  • Head of Legal, Parliamentary & EU

  • Policy and Research Manager

From organisations including:

  • General Medical Council

  • Marie Curie

  • Shelter Scotland

  • Slimming World

  • Associated Board of the Royal Schools of Music

  • Smart Energy GB

  • University of Lancaster

  • Pension Protection Fund

  • Historic England

  • DVLA


When do I receive joining instructions?

We will be sending out joining instructions to all delegates a couple of weeks prior to the conference.

Will the presentations from the sessions available after the event?

All speaker presentations will all be available in the days immediately after the conference.

How can I find out about speaking opportunities?

To make any speaker suggestions, please contact henry.asson@dodsgroup.com

If you have any questions regarding our events or wish to attend an event, please contact our Customer Services team on 0207 593 5739 or via email.

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